Growth Manager: Mobile Gaming & Performance Marketing in Paris

Requirements

• Master’s degree from a top engineering or business school (Programme Grande Ecole)

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• 2-7 years of experience in fast-paced, analytical environments (strategy consulting, investment banking, high-growth tech environments)

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• Strong strategic thinking and analytical capabilities

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• Genuine interest in mobile gaming and apps and/or performance marketing

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• Autonomous, proactive, and comfortable rolling up your sleeves

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• Excellent communication and interpersonal skills

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• Fluent in English and French

What the job involves

• As a Growth Manager, you will own the scaling of a top priority game or a portfolio of new titles, acting as the Head of Marketing and strategic counterpart to the General Manager

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• Your mission is simple: grow the game aggressively

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• You will leverage our full Performance Marketing engine (User Acquisition experts, Creative Production, internal tools) and activate non-paid growth levers to push performance even further

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• During the first 6 to 9 months, you will ramp up by building deep expertise in user acquisition, while acting as a performance marketing specialist and ad creative strategist

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• Build and own the growth strategy to scale our leading mobile games

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• Execute all our acquisition channels: paid UA but also non-paid such as partnerships, featuring, influencer marketing, growth hacking, App Store Optimization, and community building (not exhaustive)

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• Monitor market trends and competitors to identify emerging high-performing growth channels

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• Collaborate with cross-functional teams to ensure flawless execution and maximize the impact of available resources

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• Conduct rigorous data analysis to evaluate channel performance, guide decisions, prioritize initiatives, and uncover new growth opportunities