Content Manager (F/M) in Paris

About the Role

We're looking for our first Inbound Content Manager to build Modjo's content engine from the ground up. You'll own the full content cycle — we are looking for someone who can think strategically, tailor content to specific audiences, bring assets to life, and drive their activation. The marketing stack you’ll use: Modjo, HubSpot, Webflow, Figma, Semrush, Notion, and Gemini/Dust.

1 - Define and own Modjo's inbound content strategy

• Build a content strategy rooted in Modjo's core ICPs and personas.
• Define the content mapping: what content, for which buyer profile, at which stage of their buying journey.
• Own the editorial calendar across all formats: blog, newsletter, LinkedIn, gated content.
• Guarantee consistency in voice, tone, and editorial angles across everything Modjo publishes.

2- Produce content that earns attention

Create the assets that make Modjo worth paying attention to:

• Customer Stories: Interview customers, structure narratives that prove Modjo's impact in the real world, adapt stories for different verticals or company profiles.
• Webinars: Design topics that attract the right accounts, orchestrate the format, handle production — events worth attending.
• Ebooks & Guides: Structure an argument, write with clarity, package knowledge in formats worth downloading.

What matters here: editorial quality. Content that's genuinely useful, not content that checks a box.

3 - Put content to work

The content you produce shouldn't sit in a folder. It should move accounts.

• Marketing channels: LinkedIn or blog, use the assets you've built to feed a consistent content presence that drives engagement and brings qualified traffic.
• Work with Demand Gen: Supply the right content for ads, email campaigns and nurturing sequences aimed at specific accounts.
• Own the KPIs: Beyond tracking 'what works,' you’ll analyze the drivers of engagement for each audience segment, identifying winning patterns to optimize and scale our content strategy.

The central question you'll answer: Is this content moving accounts forward?

4 - Scale production with AI

• Use AI to produce more — without producing less carefully.
• Personalize one asset for multiple audiences without rebuilding it from scratch.
• Test and implement the best AI tools: scriptwriting, video generation, localization, subtitling.

Success After 12 Months Means

• A library of Customer Stories covering Modjo's priority verticals and buyer profiles.
• Webinars that attract the right accounts — and that we can measure.
• Gated content (ebooks, guides) generating qualified leads.
• A consistent, regular LinkedIn presence tied to substantial assets.
• Smooth collaboration with Marketing, Sales and Account managers teams: content is used, not stored.

Who You Are

• You have minimum 3–4 years of experience in B2B SaaS content marketing.
• You're comfortable with sales, RevOps, SaaS, or go-to-market topics— or genuinely curious to master them.
• You're a doer with a strategic mindset.
• You know how to adapt a message for different buyer profiles — not just produce generic content.
• You understand how content fits into a marketing workflow (marketing automation, email sequences) — you don't need to be technical, but you know how the pieces connect.
• You measure what you produce — and change course when something doesn't work.
• You want to build, not inherit — "from scratch" doesn't scare you.
• You use AI as leverage, not as a crutch.
• You are fluent in English and French.
• You are comfortable with design and basic video editing.

Why This Role Matters

Content is the first conversation Modjo has with an account — before a salesperson ever picks up the phone.

As our first Inbound Content Manager, you'll define what that conversation sounds like, and whether it's worth continuing.

The difference between a company that creates content and a company that uses content to grow is this role.

You'll Have the Chance To

• Build Modjo's content library from zero — and see every asset put to real use.
• Work directly with customers to co-create Customer Stories that matter.
• Experiment freely with formats and AI tools.

What we offer: Practical Information & Perks

• A key role in a fast-growing B2B SaaS company
• Strong autonomy and direct access to decision-makers
• A culture that values clarity, impact, and smart execution
• Competitive salary based on experience
• Paid holidays: 25 days + RTT days.
• Meal allowance through the Swile card and 50% coverage for public transportation card.
• Health insurance through Alan
• Sport with Wellpass and bike partnerships with Beetogreen.
• Work from our centrally located Paris office (75003).

Practical details:

• Start date: ASAP
• Location: Paris (75003)
• Contract: CDI