Sourcing Program Lead - Licensed Toys & Merch, Burger King
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.
RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. These independently operated brands have been serving their respective guests, franchisees and communities for decades.
We are seeking a Program Lead to drive the future of our Family & Young Guests marketing program at Burger King across International Markets (EMEA, LAC, APAC). This high-impact role will lead the development and sourcing of strategic agreements with licensing partners, marketing agencies, and toy & merchandise suppliers.
As a core pillar of Burger King's marketing and sales activation strategy, this program plays a critical role in driving brand growth and engagement with younger audiences.
This is a 12-month contract position with the potential to convert into a full-time role. The position reports to the Senior Director, Marketing, Burger King, International, and is accountable to the Procurement Director for key deliverables.
Responsibilities:
- Lead global sourcing strategy for toys and merchandise across 100+ markets, including supplier network management and contract optimization.
- Establish, own and manage high-value supplier agreements (>$1M), ensuring alignment with business growth and brand objectives.
- Monitor market trends and identify opportunities to build future-ready capabilities that resonate with young guests and emerging consumer behaviors.
- Oversee agency partnerships for licensing and creative development, ensuring impactful marketing partnerships for kids, Gen Alpha and Gen Z audiences.
- Act as the primary point of contact for supplier and agency negotiations, as well as issue resolution.
Requirements:
- Bachelor’s degree in business administration, Marketing, Finance, Supply Chain, or a related field.
- 6+ years of experience in procurement, sourcing, or buying in a regional or global context.
- Experience in toys & merchandise categories is a strong advantage.
- Familiarity with marketing programs involving licensing, product development, and manufacturing is highly desirable.
- Proven analytical and problem-solving skills, with a data-driven mindset.
- Strong communication and stakeholder management capabilities.
- Background in QSR (Quick Service Restaurants) or franchise-based business models is a plus.
- Comfortable working remotely and traveling across EMEA as needed.
Restaurants Brands International is an equal opportunity employer and values diversity and inclusion in the workplace.
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Sourcing Program Lead - Licensed Toys & Merch, Burger King employeur : CCentral
En tant que leader mondial dans le secteur des jouets et du licensing, notre entreprise offre un environnement de travail dynamique et créatif à Lille, où l'innovation et la collaboration sont au cœur de notre culture. Nous valorisons le développement professionnel de nos employés en proposant des opportunités de formation continue et de progression de carrière, tout en bénéficiant d'un cadre de vie agréable dans les Hauts-de-France. Rejoindre notre équipe, c'est participer à des projets passionnants tout en profitant d'avantages uniques tels que des horaires flexibles et une forte cohésion d'équipe.
